A local dental practice · Google & Meta Ads
21
new patient leads this month
- ~$20
- cost per lead
- Google + Meta
- channels
Ads built around the treatments they wanted more of, with landing pages and tracking that show exactly which ads bring in leads.
Miramar Beach, Florida
Marketing that brings Emerald Coast businessesmore customers.
Spry Growth runs Google and Meta Ads, websites and local SEO for service businesses in Destin, 30A, Miramar Beach, Fort Walton Beach, Panama City Beach and Panama City.
Trusted by local businesses
The problem
Why most local marketing gets clicks, not customers
Traffic is easy to buy. What matters is whether the phone rings, the form gets filled out and the job gets booked.
Spry Growth is a founder-led marketing agency in Miramar Beach, Florida. We help local service businesses get more calls and booked jobs from Google, Meta and AI search.
Nobody can say which ads bring in leads
Without call and form tracking, you're paying for guesses.
The website looks fine but doesn't convert
Most visits happen on a phone. If it's slow or unclear, they leave.
You're hard to find on Google and AI tools
Old listings, mismatched addresses and few reviews keep you out of the map pack and AI answers.
The off-season gets wasted
It's the best time to fix what's broken so you're ready when the tourists come back.
What we do
What Spry Growth does
Everything is built around leads, sales and customers, and explained in plain English.
Google & Meta Ads
Campaign setup and management, ad creative and offers, call and form tracking.
Websites
Custom built and phone-first, fast load times, lead forms and updates included.
SEO & AI search visibility
Google Business Profile care, local pages, reviews, and tracking what AI tools say about you.
Tracking & automation
Know where every lead came from, with automatic email and text follow-up so none slip away.
How a lead becomes a customer
From first ad to new customer, step by step
Every step is tracked, so you know which ads bring in real customers, not just clicks.
01 · Google + Meta
Ad
Someone searching or scrolling sees an ad built for them.
02 · Or Google profile
Website
They land on a page that answers their question and shows how to reach you.
03 · Qualifies leads
Lead form
A short form asks the right questions, so you know who is a real fit.
04 · Fit check
Qualified?
Good fits move to booking. Everyone else gets nurtured, not dropped.
05 · Stay in touch
Nurture
Not ready yet. They get useful emails so you stay top of mind.
06 · On your calendar
Booked call
They pick a time on your calendar.
07 · AI email + text
Follow-up
If they don't book, an automatic email and text bring them back to booking.
08 · The goal
New customer
The lead becomes a paying customer, and that data goes back into the ads.
Real lead data from the Qualified step goes back to the ads and makes them smarter.
Selected work
Recent results, with the numbers
A couple of recent results. Full case studies on the Work page.
An RV dealer · Meta Ads
395
leads this month
- ~$2.93
- cost per lead
- Meta Ads
- channel
Ads and lead forms that qualify buyers, so the sales team spends time on people ready to talk.
Want numbers like these for your business?
Book a Call
Meet the founder
"You work with me, not an account team."
I started Spry Growth to focus on the marketing that actually matters to a business: leads, sales and customers. I've spent 12+ years in marketing, plus time in sales, and I'm a creative at heart, so I build the whole ad, from the strategy to the visuals to the follow-up. I combine what's always worked with where marketing is headed, including AI, so my clients are ready for what's next.
I'm a Christian, I've lived on the Emerald Coast since 2023, and I love helping local businesses thrive and get in front of the tourists who visit every year.
Dylan Nelson
Founder, Spry Growth · Miramar Beach, FL
More about Dylan5.0 on Google
What clients say about working with Dylan
"Working with Dylan at Spry Growth has been a total game-changer for our lead pipeline. He brings true strategy and clear ROI to the table. If you run a service business and want to scale predictable lead generation with someone who takes true ownership of your growth, I couldn't recommend Dylan and Spry Growth enough."
"I've worked with Dylan for over 10 years on both personal and business marketing. He's incredibly creative and intuitive, but what sets him apart is how collaborative he is. He takes time to understand the vision and always puts in the work to get it right. I couldn't recommend him more highly."
"When my Google & Meta Ads stalled, they were right there to pinpoint where my ads needed to go to help my business grow. Dylan and his team helped optimize my website. I recommend anyone in the Destin, FL area to check them out."
Who we help
Who Spry works with
Local service businesses that want booked jobs, not just traffic.
FAQ
Questions people ask
Ads management starts at $995/mo plus ad spend, SEO at $495/mo and websites at $95/mo. Your exact price depends on scope, and a free strategy call gets you an exact quote.
Ads usually start bringing leads in the first few weeks. SEO and AI search usually take 3 to 6 months to build.
Most services are month to month. We suggest 3 months for ads and 6 months for SEO and AI search. Websites have a 12-month minimum unless paid upfront.
We're based in Miramar Beach and work with businesses across the Emerald Coast, from Destin and 30A to Fort Walton Beach and Panama City. If you're nearby and not sure, just ask.
Yes, when the fit is strong. We take on businesses nationwide, and the work is the same: ads, websites and SEO built around real leads.
Want to see what I'd change first?
Book a free strategy call. I'll walk you through the first three things I'd fix. No pitch.
Book a CallPrefer it in writing?
Send me your website or Google profile. I'll email you a short written review of the first three things I'd fix.